monograms · logo design
How to Design a Monogram Logo from Your Initials
A step-by-step guide to turning two or three initials into a monogram logo: choosing a layout, pairing letterforms, spacing, framing and testing at small sizes.
Guides
Monogram & logo design guides
Plain-language articles on designing letter-based logos, from picking a typeface to exporting the right files.
logo design · branding
Lettermark vs Wordmark vs Logomark: Which Does Your Brand Need?
The differences between lettermarks, wordmarks, logomarks and combination marks, with a simple framework for choosing the right logo type for your brand.
typography · logo design
Choosing Fonts for a Logo: Serif, Sans, Script and Small-Size Legibility
How to choose a typeface for a logo or monogram: what serif, sans serif and script fonts communicate, how to check legibility at small sizes, and what to know about font licensing.
weddings · monograms
Wedding Monogram Ideas and Etiquette: Whose Initial Goes Where?
Wedding monogram layouts explained: traditional three-letter monograms, two-initial couple monograms, options for couples who keep or combine names, plus design ideas for invitations and decor.
file formats · logo design
Logo File Formats Explained: SVG, PNG, PDF, EPS and the Sizes You Need
What SVG, PNG, PDF, EPS and JPG logo files are for, vector vs raster, RGB vs CMYK, and a practical list of logo sizes for websites, favicons, social media and print.
logo design · checklist
Logo Testing Checklist: Favicon Size, One Color, Contrast and Trademark Basics
A practical checklist for testing a logo before you use it: small-size and favicon tests, single-color and reverse versions, contrast, real-world mockups and basic trademark search steps.